Medicare Spanish Marketing Materials

Medicare Spanish Marketing Materials

Medicare Spanish Marketing Materials
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Having Medicare Spanish Marketing Materials readily available is a must in today’s market. The Hispanic or Latino population grew from 50.5 million (16.3% of the U.S. population) in 2010 to 62.1 million (18.7%) according to the 2020 United States Census Bureau. Agents will be missing a good portion of an Aging population and can potentially have a major disadvantage if they cannot properly communicate to their potential clients effectively.

Where to access Medicare Spanish Marketing Materials?

Major carriers e.g; UnitedHealthcare, Aetna, Humana, and Anthem just to name a few have CMS-approved Spanish Materials in their broker portal. As a valued partner with Pinnacle Financial Services, you also have a Marketing team at your disposal offering customizable creative solutions at no cost.

Retaining your book of business utilizing Medicare Spanish Marketing Material

Plenty of Agents understands the need to diversify their book of business. Unfortunately, after spending their time and resources to attract and sign clients with a healthcare plan they failed to communicate with them during the year, and as a result they end up losing the client. Spanish Marketing Materials is not just a way to attain the client, but it should be used to retain them as well.

Pinnacle Financial Services help our Partners go to market with Medicare Spanish Marketing Material

As a partner with Pinnacle Financial Services, you will have access to a Spanish speaking Sales Director, helping our Broker Partners navigate and select Spanish Materials. Our value Partners can request an Agent website in Spanish to facilitate enrollment with the new potential client. The goal is to stay consistent with communication and to allow the client to feel understood and not underserved.

Need Medicare Leads? Learn more about our many  Lead Opportunities!

Make sure to check out our brand-new podcast as well! Click Here

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Director of Sales | Health

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

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Medicare Client Events

Medicare Client Events

Medicare Client Events
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So many different types of Medicare Client Events that can be held but most importantly the rules that apply to each vary. Let’s break it down for you!

Medicare Client Appreciation Events:

This is a nice touch to thank your clients for their business and touch base in person. When you have a larger book, it can be hard to visit and call everyone regularly but by hosting an event like this you can reach your masses. Most common is hosting a breakfast and giving a short talk on what you and your agency offer to them, then allowing the rest of the time to eat and mingle. Many of your current clients may not be aware of the other product lines you represent so this is a great way to put that out there. It is a good idea to put together a folder of materials you would like them to go home with and staple your business cards to the folders. When sending out the invitation you may want to add “Bring a friend” as more people will feel comfortable not coming alone and you may even drum up a nice referral from that! Since with this you are working with your current members the compliance rules are less stringent. However, if they do bring a friend keep any gift at the “nominal” amount CMS recommends or even just use carrier giveaways to be sure you are compliant.

Medicare Plan Review Meetings:

This works really well if you have a large demographic within a certain carrier plan and radius. However, if your client book is scattered and has many varying plans this really wouldn’t make sense. You can host a breakfast or lunch to review the current plan the group is on and any changes coming down the pike. I recommend doing this AFTER October 1rst when everyone has received their Annual Notice of Change (ANOC) and you can compliantly discuss plans. You would review the plan outlines and can ask the carriers for materials such as side-by-side comparisons. It may make sense to tie this into the Client Appreciation Event and host one meeting for your members at this time of year to both touch base and review plan changes. Just remember while you can TALK plans you can NOT take any enrollment forms until October 15th.

Medicare Educational Event (Medicare 101):

This is typically well-received when trying to book venues such as Senior Centers and Libraries as they many times do NOT want anything sales-specific on site. Remember this is NOT planned specific your intention is to educate on the basics of Medicare. You can hand out educational material and many carriers have educational pieces you can use. A good practice is to bring business cards, the scope of appointments, and business reply cards (BRC’s). While you can NOT take enrollments or discuss plan specifics at this event you CAN book follow-up appointments to do so. This is a great opportunity to book in the future. You can request attendees sign in but it must be clear that it is NOT required only OPTIONAL. I always put them at the top of my sign-in sheets in big bold letters OPTIONAL. Another point to remember is the setting must not be one on one or in someone’s residence. Remember if serving a meal, it must be $15 or less.

Medicare Sales Presentation:

During AEP many carriers will support or even request agents to present their products. This is a great opportunity to grow your client base and lean on some carrier support. Many times, they will advertise the events and provide you with all the materials and giveaways you need. Each carrier will review expectations but it is common to review the basics of Medicare as an opener, then dive into the plan specifics they offer. It is best practice to NOT discuss other competitors’ products while there but if you have a prospect that wants to do so discuss it after the presentation time has ended or at a future appointment. There are rules around what is compliant and the carriers will review those with you to make sure everyone is in line. While no meals are allowed a light snack is okay. I oftentimes presented at the local fitness centers that participated in the carrier’s fitness programs and would serve granola bars, waters, and orange juice (the fitness theme)!

This is quite a bit to review and understand so why not reach out to us to help you! We can review your event and determine if it needs to be filed with CMS or not as well as make sure you are compliant and prepared.

Work with one of the best Medicare FMOs in the business! Click here to get started

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Regional Vice President

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1 (800) 772-6881
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What is Aetna’s Think Agent?

What is Aetna’s Think Agent?

What is Aetna’s Think Agent?
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As of March 31st, 2022, Aetna has discontinued use of the Ascend platform and moved to an entirely new enrollment platform called “Think Agent”. Think Agent is a new electronic enrollment app that offers an optimized enrollment experience for you and your clients. You can use the website version on your laptop or computer, or you can download the app version to use Think Agent on any mobile device, including cell phones.

Think Agent Features include:

  • Full enrollment capabilities
  • Offline enrollment intake
  • Integrated MBI validation
  • Medicaid status check
  • Health Risk Assessment (HRA) available
  • E-kit (email) enrollment option
  • Scope of Appointment via email and text
  • Provider search
  • Drug cost estimator tool
  • Ready-to-sell status verification

How To Get Think Agent:

Step #1: Request access
Once you’re ready to sell, you can download the Think Agent app from the Apple and Google Play stores. It’s compatible with Android 5 or greater, version 11; or IOS 11.0 or greater, version 14.5. After downloading, click “Sign Up” to submit your request for a new user account.

Or, if you wish to use the desktop version instead, please visit https://app.thinkagent.com, and click “Sign Up.” You will be asked to provide your name, National Producer Number, and email address.

Step #2: Complete your registration
Please allow 24-48 hours for us to process your request. Next, you’ll receive two registration emails:

  • The first email will contain your username to log in to Think Agent.
  • The second email will contain your PIN. You’ll need it to finish setting up your account.

After receiving both registration emails:

  • Log in using your username.
  • Enter your PIN (note that the PIN is case sensitive) and click “Validate.”
  • Create a password.
  • Choose a security question from the drop-down,

type an answer, and click “Submit.”

Ascend was disabled on March 31st. If you have not downloaded the Think Agent application, you need to do so as soon as possible. There are still national training webinars ongoing, so be sure to get out to the training site, www.aetnamedicareagenttraining.com to RSVP for one that is convenient for you

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Assistant Vice President - Health

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1 (800) 772-6881
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Personalized Insurance Websites

Personalized Insurance Websites

Personalized Insurance Websites
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It has become increasingly clear to agents that they need to have personalized insurance websites to help facilitate their online business. There are many ways or variations to accomplish this, but the two most utilized would be a 3rd party created a website and a unique link that is attached to a domain via forwarding.

Why Do You Need a Personalized Insurance Website?

Since the Covid pandemic, sales have changed all across the world. For insurance professionals, there has been a necessity to increase their online presence for face-to-face weary clients. This especially holds true within the senior market products, which were the heaviest hit with rules and regulations for an extended period of time. Although these restrictions have opened up over the past year, some clients have been less reluctant to allow people in their homes. This makes it immensely important to have a client-facing, personalized insurance website to market to online shoppers.

How Do You Get a Personalized Insurance Website?

There are 2 main ways to have a personalized website, which is to either have one developed by a 3rd party or yourself or have your domain forwarded to a personal link. Having your website developed by a 3rd party is a great option if you have some money to throw into it, but this can be a very pricey option. While developing a website yourself has become easier with website creation tools through the likes of Wix or WordPress, it can be very time-consuming and frustrating. Having a domain forwarded to a personal link is the least costly option, but also the least customizable option. If you are an independent agent looking to expand your online presence, you can reach out to me HERE to help decide your best course of action!

Where does Pinnacle Financial Services come in?

Pinnacle Financial Services is a full-service “FMO” that offers you some of the best technology in the business, like our proprietary Connect4Medicare platform, and can help you build your optimal online ecosystem. Our Connect4Medicare platform gives all of our partnered agents a personal link at no additional cost. All it takes is to reach out to one of our sales directors and we can have you set up in as little as 24 hours. Don’t delay! Call us today!

Need Medicare leads? Learn about our many Lead Opportunities!

Make sure to check out our brand-new podcast as well! Click Here

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Director of Agent Training

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

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Prescription Discount Drug Card

Prescription Discount Drug Card

Prescription Discount Drug Card
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Prescription discount drug cards were established and created to help patients with being able to afford their medications. Many patients get themselves enrolled in the prescription discount drug card when the co-pay for the prescriptions is high.

Not an Insurance Plan

Prescription Discount drug card are not insurance plans. Prescription discount drug programs are completely different than prescription drug insurance, which is very similar to medical insurance. Prescription discount drug programs will give the client a card that they present to the pharmacist for the discount. Most discount cards are available at no cost and offer savings to patients who may lack insurance for their brand or generic medication costs. When you go to the pharmacy to fill your prescription you present the discount card to the pharmacist. With that card, the pharmacy gives you a certain discount on the cost of the drug. That discount may vary from drug to drug, and brand verse generic medications.

Prescription Discount Drug Card and Part D

If you already have Medicare Part D you may qualify for some extra help like a discount card from the manufacturer of the prescription as an example to help cover some of the extra costs. There are so many different discount prescription drug programs out there, how do you choose which one to use?

Access to a discount drug card

With all the Discount Prescription drug programs out there what are the useful ones to use? Last summer we came across the best program hands down. With this program specifically, we have seen the most beneficial savings on prescriptions for clients. This discount prescription program specifically has a great opportunity for insurance agents to make an extra commission too. Agents can now offer a competitive alternative to GoodRx, SingleCare, Optum Perks, ScriptSave WellRx through GlicRx.

Glicrx prescription drug savings card

GlicRx provides online access to compare the discounts on prescriptions from all the major stores all at once in the same place.  For example; you can take one medication and compare the discount between Walmart, CVS, Walgreens, Rite Aid and see which ones come in the cheapest out-of-pocket cost with the discount.

Get Authorized to offer GLICRx today

Contact your marketer for more details on GLICRx and how to become authorized to offer to your clients!

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Director of Sales | Health

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

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2022 Medicare Lead Opportunities

2022 Medicare Lead Opportunities

2022 Medicare Lead Opportunities
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2022 Medicare lead opportunities have been heavily talked about in the insurance industry, especially after AEP. We are always looking for new opportunities to build our business. So let’s go over some of the lead programs we have here at Pinnacle.

Spotlight: 2022 Medicare Lead Opportunities: Virtual Sales Room

The Virtual Sales Room launched October, 15 2021, the very start of AEP. The VSR was a new approach to virtual leads and was a huge success. What is it exactly? The VSR is essentially a virtual “face-to-face” meeting with your client. Your clients will be expecting a live licensed agent to discuss all of their Medicare needs, with a click of a button you are in front of your client in seconds.

Pinnacle Financial Services – Leads & Marketing (pfsinsurance.com)

Seniors using technology:

As great as the VSR has been for us, some still have concerns about their 65+ clients and their abilities to be able to use this platform. However, a recent study from an AARP 2021 tech report found that seniors’ use of technology for personal health increased from 28% up to 40%.

Tech Usage Among Older Adults Skyrockets During Pandemic – April 21, 2021 (aarp.org)

2022 Medicare Lead Opportunities: Choosing the right lead

With all of the different types of leads available, how do you choose the right one? Whether Virtual, digital, seminar or direct mail leads, it can all seem so overwhelming when you’re trying to make the best decision for your business. So how do you pick?

The best practice is to know your strengths. Here at Pinnacle, we can help you build a custom lead program and give you all the training you need. This assures that you have better sales and ROI. Contact one of our Sales Directors to get more information.

Pinnacle Financial Services – Our Team – Sales Team

Where does Pinnacle Financial Services come in?

Pinnacle Financial Services is a full service “FMO” that offers you some of the best technology in the business, like our proprietary Connect4Medicare platform, top-notch support service, and personal sales and marketing from the very start. There are no sales quotas or commitments that you need to make to us as we just want to help you grow your business. This is a win-win opportunity for all of us, so what are you waiting for? Join us at the top!

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Director of Sales | Health

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

Contact Us

Contact a Pinnacle Financial Service representative today for assistance.

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