Final Expense Quote

Final Expense Quote

Final Expense Quote
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In this day and age of technology and high-speed internet, it has never been easier to run a complete and detailed final expense quote online. While there are plenty of services that offer monthly or annual subscriptions to quote final expense, Pinnacle Financial Services has agents covered for free.

Pinnacle’s quoting tools allow you to save, print, download, and compare rates with all of the top final expense carriers in the nation. We even have a free mobile app for iPhone and Android users that makes it even easier to run quotes at your fingertips! These tools are key to have in your pocket, especially when you have a client on the line and you need to provide them with quick and accurate rates in just seconds!

Visit our website for more information on how you can demo Pinnacle’s final expense quoting tools as well as our other quoting tools which include traditional life (term & universal), long-term care, annuities, and Medicare.

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Director of Sales - Life & Final Expense

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

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How Does Medicare OEP Work?

How Does Medicare OEP Work?

How Does Medicare OEP Work?
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The Medicare Open Enrollment period (OEP) occurs each year between January 1st and March 31st.  A client must be on a Medicare Advantage plan to take advantage of the OEP opportunity.  If your client is currently on a Medicare Advantage plan, they can either make a one-time switch to; a different Medicare Advantage Plan or go back to Original Medicare and enroll in a stand-alone Prescription Drug Plan.  The new plan would be effective the first of the month following submission of the enrollment.

Medicare OEP “Do’s and Dont’s”?

CMS has specific marketing guidelines that must be followed during OEP.  Agents may not knowingly target or send unsolicited marketing materials to any MA or Part D for the purpose of using their OEP option to change plans. “Knowingly” take into account the intended recipient as well as the content of the message.

Do Not

Do
  • Send unsolicited materials advertising the ability/opportunity to make an additional enrollment change or referencing the OEP;
  • Specifically target beneficiaries who are in the OEP because they made a choice during Annual Enrollment Period (AEP) by the purchase of mailing lists or other means of identification;
  • Engage in or promote agent/broker activities that intend to target the OEP as an opportunity to make further sales; or
  • Call or otherwise contact former enrollees who have selected a new plan during the AEP.
  • Market to age-ins (who have not yet made an enrollment decision);
  • Marketing by 5-star plans regarding their continuous enrollment SEP;
  • Marketing to dual-eligible and LIS beneficiaries who, in general, may make changes once per calendar quarter during the first nine months of the year;
  • Send marketing materials when a beneficiary makes a proactive request;
  • At the beneficiary’s request, have one-on-one meetings with a sales agent; and
  • At the beneficiary’s request, provide information on the OEP through the call center

Medicare OEP Training

We hold webinars multiples times throughout the week covering a variety of topics, including Medicare OEP and other marketing opportunities. Be sure to always check the Enrollment Period Guide if you have questions on eligibility.  Reach out to our support team for training calendars from each carrier in your area.

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Senior Sales Director - Health

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

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Contact a Pinnacle Financial Service representative today for assistance.

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Why Consider Life Insurance with Long Term Care Riders?

Why Consider Life Insurance with Long Term Care Riders?

Why Consider Life Insurance with Long Term Care Riders?
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Long-Term Care insurance is a product that will help pay for some of the costs associated with long-term care that are not covered by health insurance, Medicare, or Medicaid.

Many life insurance carriers offer combination life insurance policies that attach Long-Term Care benefits to the insurance plan. These are known as long-term care riders and can provide useful protection if you end up needing certain medical services that you otherwise would not be able to afford.

Long-Term Care Rider

A long-term care rider is a life insurance policy provision that allows you to receive a portion of the death benefit while you are still alive. The death benefit can be used to pay for long-term care expenses. This type or rider is similar to an accelerated death benefit rider, which most life insurance policies have, but the qualifications for them can be different. While the accelerated death benefit rider requires a terminal illness trigger it, and LTC rider can be triggered by the diagnosis of a chronic illness that leaves you unable to take care of yourself.

LTC riders are typically only available through permanent life insurance policies such as Whole Life, Universal, or Indexed Universal life. But there are options on Term insurance products.

You must choose your riders at the time of application for the insurance policy. If you choose an LTC rider to be added to your policy, your total premiums will be increased accordingly.

How does a LTC rider work?

The Long-term care rider add-ons allow policyholders to use their permanent life insurance death benefit while they are still living. To access the death benefit, a doctor would need to diagnose you with a chronic illness first. Examples of chronic illness can include:

  • Alzheimer’s disease
  • Diabetes
  • Arthritis
  • Epilepsy
  • Asthma
  • HIV/Aids
  • Crohn’s Disease
  • Mood disorders
  • Cystic Fibrosis
  • Multiple Sclerosis (MS).

Many other diseases may be classified as a chronic illness, but your insurance provider will have the final say on whether your situation meets its criteria for triggering the benefits of an LTC rider.

To be diagnosed with a qualifying chronic illness, you typically must have a licensed health care professional certify that you have a chronic illness that restricts you from performing at least two of the six activities of daily living (ADL). ADLS include:

  • Eating
  • Bathing
  • Dressing
  • Toilet use (personal Hygiene functions)
  • Transferring (getting in and out of bed without assistance) Maintaining continence.

Before the insurer will pay any benefits, you must show the impairment for 90 days, which is known as the elimination period. Once the impairment has been certified, the insurance provider will begin to reimburse long-term care costs.

What does LTC rider Pay for?

Typically, the combo LTC and Life insurance policy will pay for services that help you perform ADLs. If you cannot complete ADLs, then you may require an in-home caregiver or admission to a long-term care facility. And LTC rider typically pays for these expenses.

Long-Term Care Benefits payouts

An LTC rider will usually offer two payment methods: lump-sum or monthly payment. The simplest form of payout from the LTC rider is the lump-sum payment. In this case, once you receive the check from the insurance company, you can freely spend the funds however you want on living or medical costs.

Monthly payments or reimbursements can be slightly more work compared to lump-sum payouts. With this payout plan, you would be reimbursed for the amount of money you spent on long-term care during the month. Therefore, it is crucial to keep accurate records of the long-term care costs you incurred and then submit the receipts to your insurance company for payment. You may be allowed to choose between these two options, but some insurers make the choice for you. Make sure you understand the terms of the LTC rider before purchasing one.

Should I purchase a Combo Life Insurance Policy?

There are several factors to consider when deciding whether a life insurance policy with an LTC rider is right for you. By using the LTC rider, you will be directly reducing the death benefit of the life insurance policy. This could affect your financial planning if you still intend to leave money to your dependents. Furthermore, with rising costs of long-term care you may find your death benefit has declined to zero if you require care for an extended period of time.

A combo life insurance policy should not be your sole life insurance policy if you need income protection, like paying for a mortgage or college tuition. These types of policies are specifically designed to be paired with permanent life insurance and can be used in the event of long-term care needs. If you need simple death benefit coverage, then we would suggest a term insurance policy, which is a significantly cheaper option.

However, there are some advantages to life insurance with an LTC rider. One main advantage is that premiums for a combo policy are locked in. With a stand-alone long-term care insurance plan, the provider may increase premiums yearly.  For example, Genworth, one of the formerly largest long-term care insurance providers, increased its policy premiums yearly by getting state regulatory approval. With a combo life insurance plan, you are locked into a steady premium rate.

In addition, you are guaranteed a return on your premium. In case you need long-term care, the premiums that you paid into the life insurance policy can be returned to you and used for assisted living expenses. On the other hand, if you never need long-term care, your policy still works as normal life insurance that pays a death benefit to your beneficiaries when you pass away.

For all of your questions that you might have with respect to why the combo life insurance and LTC policy is such a key solution in this current environment contact us here at Pinnacle Financial Services to discuss the main questions and concepts that you can utilize in discussions with your clients surrounding this important planning provision. We can also assist you with putting together illustrations and discuss why this planning solution can and should be discussed with clients moving forward.

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Senior Sales Director - Life, Annuity, & LTC

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

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Contact a Pinnacle Financial Service representative today for assistance.

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What is SEO and How does it Work?

What is SEO and How does it Work?

What is SEO and How does it Work?
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SEO stands for “Search Engine Optimization”. Defined by moz.com, SEO is the practice of increasing the quantity and quality of traffic to your website through organic search engine results. With the COVID-19 (Coronavirus) pandemic, it has become increasingly more important to have an internet presence in any type of sales industry. Insurance agents have been hurt pretty badly, especially in the Medicare industry, due to the matter of which sales appointments have been handled by most states. Up until pretty recently, in-home appointments were unable to be conducted and carried penalties of losing your license should the agent be reported to the department of insurance.

Agents have had to adapt to a new way of life by utilizing online technologies, like online enrollment software and Zoom, to be able to have sales appointments and make sales remotely. So, how does SEO work, and how does it factor in bringing in new leads? I am sure most people have had to utilize search engines such as Google or Bing to find out an answer to a question. Well, what happens when the question is “Medicare agent near me?” The search engine you are using sends out what they call “crawlers” which go out and gather information about all of the content that can be found via the internet. They bring back the information in the form of 1’s and 0’s, (known as machine language) to the search engine to create an index. The index is then put through an algorithm, which is a proprietary computation for solving a problem or accomplishing some end result, that tries to match that data with your search query.

You may be wondering how Pinnacle Financial Services can help you navigate the nuances of SEO and help you gain leads organically. We offer a personalized URL that can be tied directly to you and allow you to enroll clients without ever lifting a finger. The cost of this tool is exactly $0.00 for all of our contracted and ready-to-sell agents. This is just one of the many online tools we offer here at Pinnacle to increase our online visibility in this ever-changing sales climate. The Annual Enrollment Period has technically begun so don’t hesitate and reach out to us right away!

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

National Director of Agent Training

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

Contact Us

Contact a Pinnacle Financial Service representative today for assistance.

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Facebook Leads vs. Direct Mail

Facebook Leads vs. Direct Mail

Facebook Leads vs. Direct Mail
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COVID-19 has changed marketing and lead generation for agents substantially this year. Most grassroots marketing efforts have come to a screeching halt for our agents which made even our most seasoned agents reevaluate how they were going to generate leads throughout OEP into AEP this year. Direct mail has been the one source of lead generation that has stood the test of time since the beginning. While the average response may have gone down over the years, it still tends to be consistent on average and many agents depend on direct mail as an important part of their lead generation campaigns.

While direct mail may be consistent on average, it is not always reliable and as we all know, nothing is ever guaranteed. Any good marketer will tell you to never have all your eggs in one basket. With the leads we are doing right now we have seen mailers pull as high as 10% and we have seen them pull .5% so you can never rely on direct mail as your only source of leads. With returns on direct mail varying, that can make your cost per lead vary which makes it a little tougher to budget and project your potential ROI. However, with direct mail, a client is taking a physical card and filling out their information and taking the time to send the card back which usually constitutes a more “qualified” lead.

Another route many agents have been taking for the last few years and increasingly so since COVID has come around, are Facebook leads. Facebook leads have been a great, fairly cost effective and more instant option in addition to direct mail. The average cost of a Facebook lead is about $20 and they are delivered in real time vs waiting a few weeks for a response to come in. There is no picking an area, running counts then dropping a piece and waiting to see how many you get back. You simply pick your area and determine how many leads you would like to order. The leads will start flowing into your dashboard real time and you may receive a call or a text directly from the client along with a request for information. This helps when you don’t want to wait for responses to come back in the mail and a lot of agents prefer this method for selling over the phone as the clients tend to be a little more tech savvy and able to complete electronic applications easier. You may have a few more people saying they never responded to the ad with Facebook as you do with direct mail but you have to weigh your positives and negatives. At the end of the day it all comes down to your ROI. I suggest my agents try a bit of both and work both types of leads to their maximum potential to get a good gauge so they can decide what works best for them.

The sales team at Pinnacle Financial Services tests many different lead programs on an ongoing basis.  Reach out to a team member to get the insight you need to have a successful lead campaign.

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x7731 | sales@pfsinsurance.com

Senior Sales Director - Health

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

Contact Us

Contact a Pinnacle Financial Service representative today for assistance.

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Annuity Electronic Applications

Annuity Electronic Applications

Annuity Electronic Applications
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As we have been confronted with the environment of the COVID-19 (Coronavirus) restrictions, we must address how we do business with clients remotely. With this in mind, many agents have had to transition to conducting virtual meetings and electronic applications. This process has been available in life and Medicare insurance for quite some time, but agents can also take advantage of this process with annuities as well.

There are a few reasons as to why this process is not only more efficient but also in this environment, a preferred way to continue to do business in a less threatening manner.

  1. Avoid the hassle with paper applications while decreasing the time it takes to process.
  2. Decreases likelihood of incomplete applications
  3. Shows real-time application status
  4. Supports multiple methods to get your application signed electronically
  5. Policies get issued sooner which means you will get paid sooner.

It is important to understand just how much every sales industries’ ability to sell has changed. For instance, most appointments for senior products would be conducted on an in-person basis. Unfortunately, this was basically outlawed in the beginning stages of the pandemic and somewhat still continues today. A vast array of these restrictions are state-based and can vary. You can check out our information page on that here. This has made remote technology and applications extremely important in continuing to conduct business across the country.

Pinnace Financial Services partners with all of the top annuity carriers to get you top commissions and unrivaled technology. Our dedicated marketing team will help you from submission to commission. It is crucial to have someone that is able to give you detailed and accurate illustrations for your clients, and our team will do just that. Don’t just partner with any broker. Pinnacle Financial Services has you covered!

For more information, contact a Pinnacle Financial Services representative today

1 (800) 772-6881 x6003 | lifesales@pfsinsurance.com

Senior Sales Director - Life, Annuity, & LTC

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881
support@pfsinsurance.com

Contact Us

Contact a Pinnacle Financial Service representative today for assistance.

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