New and Noteworthy

AEP Ends December 7: Guidance & Deadlines

On December 7, all Medicare AEP marketing efforts must cease. Please make sure you follow the guidelines below to submit your final AEP enrollments. Here’s what you need to know.

We Want to Help Boost your Sales

We’ve got a deal for you this Annual Enrollment Period! We’ll help cover the cost of marketing materials if you achieve “net positive” enrollment – meaning your total sales exceed your total lapses. You can earn credits for marketing materials in the Studio. Get started today! reimbursement for marketing materials! Find out more.

$200 Member Incentive for Rewarding Healthy Behaviors

Your Healthy Rewards, our national rewards program, is offering members an incentive of up to $200 redeemable for gift cards, by completing eligible health activities in 2023. Click on the programs below to get all the details:

• MA/MAPD program
• D-SNP program

NEW for 2023! Extra Benefits Card

Starting in 2023, some Aetna Medicare plans will offer an Extra Benefits Card at no added cost. It can be used toward certain categories of items and services depending on the plan, including food, over-the-counter items, utilities, and/or transportation. The card is accepted at most major retailers such as CVS, Walmart, Walgreens, Rite Aid, and many others. To learn more, click here.

Sales Info

Be a Front-Runner and Earn Rewards!

The more you sell, the more you get. Earn points for each sale you make and receive valuable rewards, such as:

• Free 2024 Aetna Individual Medicare certification (a $175 value)
• Discounts on online purchases from Staples™
• Signage announcing your status
• Discounts on purchases made through Aetna’s Medicare Marketing Studio
• A discounted rate on Kaplan Insurance continuing education courses online for a year

Learn how it works.

Apple Fitness+ Access – For the Beginner and the Avid Athlete

Starting in January, Aetna Medicare Advantage members can access Apple Fitness+ at no additional cost through their SilverSneakers fitness benefit. Aetna is the first carrier to offer this program to its Medicare members. Learn more.

Verify your Ready-to-Sell (RTS) Status

You need to actively verify your RTS status prior to selling in each state where you conduct business. Learn more.

Member Retention

New for 2023 – Member ID Cards have a QR Code that Links to Plan-Specific Information

New and existing Aetna Medicare members are receiving their 2023 member ID cards. These cards have a special QR code on the back – which is an industry first! When the QR code is scanned, it goes to a plan-specific landing page on Aetnamedicare.com. The landing page includes a 5-minute video that educates members about the plan, links to plan materials like the Summary of Benefits, Evidence of Coverage, Formulary, and Annual Notice of Change, and more. An educational insert will mail with the ID cards that walk the member through how to use a QR code. This can also help answer questions about privacy concerns using QR codes. Click here to learn more.

Marketing

Remember, you can Record Calls with Think Agent

Think Agent is Aetna’s electronic enrollment app. Not only can you use it to enroll clients, but you can use the Call Appointment & Recorded Enrollment (CARE) feature to:

• Make outbound calls and receive inbound calls
• Record your telephone interactions with Medicare beneficiaries, as required by CMS
• Enroll prospects by phone

Watch a 5-minute video to learn more.

Access your own personalized URL, customize your profile with Think Agent

Think Agent, Aetna’s electronic enrollment tool, gives you access to your own personal URL. This gives prospects another way to shop for Aetna Medicare plans, and enroll online – and you’ll receive credit for the sale. Watch a 5-minute video on how to get started.

Social Media Ads you can Use Now to Boost your AEP Sales – Go to Medicare Marketing Studio

Available right now! Choose your social media campaign to get new leads for AEP 2023. Click here to go to the Studio. See sample social media ads above.

Find Out How you Can be Successful Selling D-SNP

Learning can be fun! Get tips from the pros. Watch the new episodes on D-SNP from our video podcast series Successful Sales Solutions.

• (16 mins): How to expand your business using D-SNP
• (15 mins): Why would a broker want to sell D-SNP?
• (12 mins): Where can a broker find eligible prospects for D-SNP?
• (8 mins): Networking with dentists to grow your Medicare book of business

Compliance Reminders

Learn about CMS Compliance Issues and Best Practices for AEP – See the November Issue of Compliance Connection

This issue features:

• Is your client facing a plan termination or just a plan name change?
• CMS’s recent notification regarding agent and broker practices and how it impacts you
• CMS is monitoring agent and broker activities

Check out the November issue for more details.

Contact Us

Special Holiday Hours this Week

Here are this week’s holiday hours:

• Monday-Wednesday: 8 AM – 8 PM
• Thursday: Closed for Thanksgiving
• Friday: 8 AM – 8 PM
• Saturday: 9 AM – 2 PM ET

We’re Here to Help

For questions or support, please contact Aetna Medicare Broker Services at 1-866-714-9301 or brokersupport@aetna.com. Plus, you can also contact your local Aetna Medicare Broker Manager.

Aetna is the brand name used for products and services provided by one or more of the Aetna group of subsidiary companies, including Aetna Life Insurance and its affiliates (Aetna).

SilverScript is a Prescription Drug Plan with a Medicare contract marketed through Aetna Medicare. Enrollment in SilverScript depends on contract renewal.

Prior to engaging in the sale of Aetna Medicare products, producers must be ready to sell, which means certified, contracted, licensed in the applicable states, and appointed by Aetna in accordance with state law. As permitted in certain states, Aetna will order appointments after the first sale. This communication is intended for use by brokers only and is not intended for distribution to Medicare beneficiaries. Any publication or distribution of this communication to unauthorized recipients without Aetna’s approval is prohibited.