Navigating Change: A Chat with Assistant VP Nick Palo on Insurance 360

February 7, 2025

Hey there, insurance pros! It’s Bob Brzyski here, your host of the Insurance 360 podcast and VP of Marketing at Pinnacle Financial Services. I get to have some pretty amazing conversations with industry experts, and in our latest episode, I sat down with none other than Nick Palo, our Assistant VP. Nick has been part of the Pinnacle family for a whopping 18 years and works with some of the top producers in the Medicare industry.

We covered everything from navigating industry changes to making the most of new opportunities. So, let’s dive into some highlights?

Planning and Strategy: The Name of the Game

Nick and I had a great chat about how critical strategic planning is in our ever-changing industry. With new rules rolling out, agents and agencies need to be a step ahead—especially when it comes to Special Enrollment Periods (SEP). Nick stressed that staying focused on both retaining clients and bringing in new business is key. A little planning goes a long way!

Tech to the Rescue!

Let’s talk tech. If you’re not using the latest tools, you’re missing out. At Pinnacle, we’ve got our own CRM system, Boss, and let me tell you—it’s a game-changer. Managing leads, automating communication, tracking client interactions—it does it all. Plus, with AI giving us deeper insights into market trends, agents can make smarter moves and expand their reach. If you haven’t embraced technology yet, now’s the time!

The Challenges (and How to Tackle Them)

Nick shared some real-world stories about the hurdles agents face, from recruiting to running successful in-person events. Not surprisingly, the agencies that adapt, plan and use tech wisely are the ones that thrive. Whether you’re trying to boost recruitment or fine-tune your marketing, having a solid game plan makes all the difference.

Community and Networking: Your Secret Weapon

One of my favorite parts of our chat was about the power of networking. Events like Pinnacle’s Championship Series aren’t just about shaking hands—they’re about learning, growing, and making connections that matter. If you’re skipping industry events, you’re leaving serious value on the table. Get out there and make those connections!

Looking Ahead: SEPs, AEP, and What’s Next

Before wrapping up, Nick and I took a peek into the future—what’s coming with SEPs, how to prep for the Annual Enrollment Period (AEP), and why being proactive is everything. The insurance world never stops evolving, and those who stay agile and open to learning will always stay ahead.

Want to hear the full conversation? Tune into Insurance 360 for the complete episode featuring Nick Palo. And if you’re looking for tools to level up your agency, check out Pinnacle Financial Services for all the latest resources.

Stay tuned, more expert insights are coming your way soon. Don’t forget to subscribe to Insurance 360 and swing by our website for the latest updates in the insurance world!

Listen to full podcast on Apple Podcasts, Spotify and more! https://insurance360.buzzsprout.com/

Watch the full Insurance 360 podcast episode here: https://youtu.be/IyM2eE90eBc

For more information, contact a Pinnacle Financial Services representative today 1 (800) 772-6881 x7731 | sales@pfsinsurance.com
Bob Brzyski

Bob Brzyski

Vice President, Marketing

x7742 | bbrzyski@pfsinsurance.com

Contact a Pinnacle Representative if you have any questions.

1 (800) 772-6881 support@pfsinsurance.com

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