What is Aetna’s Think Agent?
For insurance agents selling Medicare products, efficiency and accuracy during the enrollment process can make or break the client experience. That’s exactly where Aetna Think Agent comes in. As of March 31st, 2022, Aetna has discontinued use of the Ascend platform and moved to an entirely new enrollment platform called Think Agent.
Think Agent is a new electronic Medicare enrollment app that offers an optimized enrollment experience for you and your clients. You can use the website version on your laptop or computer, or you can download the app version to use Think Agent on any mobile device. This streamlined system is designed to help agents quote, enroll, and manage Medicare Advantage and Part D plans. It’s essentially a mobile office in your pocket!
What Is Aetna Think Agent?
At its core, Think Agent is a digital tool designed for agents that allows agents to complete Medicare enrollment applications from virtually anywhere on a laptop, tablet, or smartphone. The platform is optimized for both web-based and mobile use, giving agents flexibility in how they meet with clients. Whether they are meeting in-person, over the phone, or in the field, agents can easily enroll their clients. More importantly, Think Agent is built to create a smoother experience not just for agents, but for clients as well. It simplifies enrollment while reducing errors, delays, and compliance risks.
Key Features of Aetna Think Agent
One of the biggest advantages of Think Agent is how many tools are built directly into the platform. Instead of juggling multiple systems, agents can handle most of the sales process in one place.
Some of the most valuable capabilities include:
Full electronic enrollment
Agents can complete Medicare Advantage (MA) and Prescription Drug Plan (PDP) enrollments directly within the platform, eliminating paper applications.
Offline enrollment capability
Even without an internet connection, agents can collect client information and submit it later—ideal for in-home appointments or rural areas.
MBI and Medicaid verification
Think Agent helps validate a client’s Medicare Beneficiary Identifier (MBI) and check Medicaid eligibility in real time, reducing enrollment errors.
Scope of Appointment (SOA) and compliance tools
Agents can send and collect Scope of Appointment forms via email or text, helping maintain CMS compliance standards.
Health Risk Assessment (HRA)
The platform allows agents to complete HRAs during the enrollment process, which can improve member outcomes and create additional compensation opportunities.
Provider search and drug cost estimator
Agents can quickly check provider networks and estimate prescription costs, making it easier to recommend the right plan in real time.
E-kit delivery and digital communication
Clients can receive enrollment materials electronically, supporting a fully digital sales experience.
How To Get Think Agent:
In order to begin utilizing all of the tools that Aetna Think Agent has to offer, you’ll first need to gain access to the platform. Here’s a few simple steps to get you started.
Step #1: Request access
Once you’re ready to sell, you can download the Think Agent app from the Apple and Google Play stores. It’s compatible with Android 5 or greater, version 11; or IOS 11.0 or greater, version 14.5. After downloading, click “Sign Up” to submit your request for a new user account.
Or, if you wish to use the desktop version instead, please visit the Think Agent website and click “Sign Up.” You will be asked to provide your name, National Producer Number, and email address. If you can’t remember your NPN, you can use a handy tool to look it up online; check out our guide to learn how to find your NPN number.
Step #2: Complete Registration
Please allow 24-48 hours for us to process your request. Next, you’ll receive two registration emails:
- The first email will contain your username to log in to Think Agent.
- The second email will contain your PIN. You’ll need it to finish setting up your account.
Step #3: Login
Once you’ve completed the necessary steps to register for Think Agent, then it’s time to login and begin utilizing all of the tools the platform has to offer.
- Log in using your username.
- Enter your PIN (note that the PIN is case sensitive) and click “Validate.”
- Create a password.
- Choose a security question from the drop-down, type an answer, and click “Submit.”
Best Practices for Using Think Agent
While Think Agent is a powerful tool, how you use it can make a big difference in your results. Agents who get the most out of the platform tend to:
- Use it during appointments to walk clients through plan options in real time
- Leverage built-in tools like provider search and drug estimators to build trust
- Complete HRAs during enrollment to maximize value
- Stay updated on platform changes before AEP
Like any enrollment system, efficiency improves with familiarity. The more you use Think Agent, the more it becomes a natural part of your workflow.
Why Think Agent Matters for Medicare Agents
Medicare sales have become increasingly digital, and platforms like Think Agent are no longer optional – they’re essential. That’s why Think Agent is such an important tool for Medicare agents. Here are a few reasons why Think Agent is becoming a must-have tool for agents.
Reduces friction in the sales process
Instead of switching between Medicare quoting tools, enrollment forms, and compliance documents, agents can manage everything in one system.
Improves accuracy
Built-in validation tools help catch mistakes before submission, which means fewer declined applications and less time spent on corrections.
Supports remote selling
Whether you’re conducting virtual appointments or hybrid meetings, Think Agent allows you to guide clients through enrollment without being physically present.
Compliance
Think Agent helps agents stay compliant and audit-ready, with integrated documentation and communication tracking.
Pinnacle is a Leading Medicare FMO
Aetna Think Agent is more than just an enrollment tool: it’s a digital sales platform designed to modernize how Medicare agents operate. For agents looking to improve efficiency, reduce errors, and deliver a better client experience, mastering Think Agent can be a significant competitive advantage. As the industry continues to move toward digital-first enrollment, tools like this will only become more central to an agent’s success.
Need some additional guidance on getting started with Think Agent? There are still national training webinars ongoing, so be sure to get out to the Aetna Medicare agent training site to RSVP for one that is convenient for you
Nick Palo
Vice President, Health Sales
